Fuseideas: Creative and Advertising, Interactive and New Media, Public Relations, Social Networking and Direct Response, TV and Video, Marketing Strategy and Branding in Boston and Somerville Massachusetts

Marketing for a Now Now World

Fuseideas is the agency for a now now world. Grounded in interactive and well-versed in traditional marketing, Fuseideas is the ideal blend among old-school agencies and new up-and-coming media agencies. Our client list ranges from Fortune 500 businesses to small and innovative companies. We pride ourselves on being the perfect tonic for clients that want a fresh new approach to cross a variety of mediums. We deliver great ideas on time, on brand, and on budget.

Fuseideas Capabilities

Advertising & Creative
- Advertising (TV, Radio, Print, Outdoor)
- Annual Reports
- Brochures
- Direct Marketing
- Logo Development
- Collateral Systems
- Tradeshow Environments
- Multimedia, Kiosk & Video Development
- PowerPoint
- Search Engine Marketing
- Usability Analysis and Testing
- Web Design
- Web Strategy/IT Consulting
- Viral Marketing
- Visual Identity Systems
Interactive & New Media
- Applications Development - PHP, .NET, Java, Cold Fusion, XML, Flash Action Scripting, Joomla!
- Content Management
- E-Commerce
- E-Marketing
- Flash Design and Development
- Information Architecture Design
- Intranets and Extranets
Public Relations
- Digital Influencing
- Communications Strategy
- Company/Product Launches
- Crisis Mitigation
- Event Planning
- Public Relations Consulting
- Writing Services
Social Media & Direct Response
- Multi-Channel Program Development
- Program Excution
- Program Strategy Development
Television & Video
- 2D/3D Animation
- CD/DVD Development
- Concept & Storyboarding
- Pre-Production & Shooting
- TV/Film/Video Editing
- Writing
Branding & Strategy
- Brand Positioning
- Brand Research
- Messaging Architecture
- Marketing Communications Planning

Awards

2006 AdAge Top 10 Viewed Video (Decathlon)
2007 Bellringer Public Relations (Decathlon)
2007 Ektron Partner of the Month (June)

2007 Niamic Award for Multicultural marketing (Comcast)
2008 Mark Awards Winner for Comcast and HBO

Affiliations and Partnerships

The Fuseideas Team

Fuseideas was recently honored with two Silver Mark Awards

Fuseideas was recently honored with two Silver Mark Awards

December 3, 2008

Fuseideas was recently honored with two Silver Mark Awards on November 9th, the 25th anniversary of the annual awards ceremony. The Mark Awards recognize outstanding achievement and excellence in marketing from networks, cable companies, and suppliers. There were 56 gold and 116 silver winners selected out of more than 900 entries...Read More.
Forbes: Don't Skimp On Ad Budgets

Forbes: Don't Skimp On Ad Budgets

December 3, 2008

With corporate managers under enormous pressure to control costs and maintain liquidity in the current credit crisis, advertising budgets often appear to be a dispensable luxury in the struggle to survive... Read More.
Play the Fuseideas Game

Play the Fuseideas Game

Novemebr 19, 2008

Let Fuseideas help you get the customers you need in this bad economy. Play the game.
Not The Time to Skimp on Advertising & Marketing

Not The Time to Skimp on Advertising & Marketing

October 17, 2008

As the economy continues to be of concern to citizens and corporations, we wanted to share a recent article we came across concerning economic downturn and advertising. A question was asked on Google Answers about what companies did well during the Depression... Read More
Fuseideas Helps Launch NBC’s “Crusoe”

Fuseideas Helps Launch NBC’s “Crusoe”

October 16, 2008

Fuseideas has partnered with UCG Marketing and NBC to launch an experiential and digital campaign for NBC, according to Dennis Franczak, president of the Boston-based integrated advertising and interactive marketing agency. The campaign is for NBC’s new show called “Crusoe” which premieres on October 17th on NBC... Read More
Fuseideas Launches Brand New Website

Fuseideas Launches Brand New Website

October 16, 2008

Fuseideas has launched their new website (www.fuseideas.com) on October 1, according to Dennis Franczak, president of the independent agency. “I am really proud of this website and the team did a great job.” Franczak said. “I wanted us to create a site that showed all the innovation that we have as an agency and this site accomplishes it... Read More
Fuseideas Moves to New Office Space

Fuseideas Moves to New Office Space

October 8, 2008

Fuseideas has relocated to new space in Davis Square, Somerville, MA, according to Dennis Franczak, president of the independent agency. “Our growth necessitated this move.” Franczak said. “We really needed more space... Read More
New Micro-site Launched for Reebok Basketball

New Micro-site Launched for Reebok Basketball

September 23, 2008

Fuseideas recently launched a digital campaign for Reebok basketball, according to Dennis Franczak, president of the Boston-based integrated advertising and interactive marketing agency. The campaign, run in partnership with Champs Sports promotes Reebok's new shoe called Talkin' Krazy... Read More
National Search for ECD

National Search for ECD

August 8, 2008

Fuseideas has launched a national search for a Executive Creative Director, according to Dennis Franczak, president of the independent agency. “As more of our clients are requesting our full-service expertise, I felt it was necessary to really add some senior experience to our team,” Franczak said... Read More